©2019 by Cécile Bellon. Proudly created with Wix.com

Brand marketing officer

Plezi, Paris 

September 2018 - September 2019

My missions were: 

 

Participation in the development and implementation of the Lead-Generation and Inbound Marketing strategies:

 

  • Implementation of marketing actions in order to enhance the brand image: redefining the graphical charter of branded contents, redefine the newsletter design, work on the design of the new website. 

 

  • Participation in the branding strategy

  • Implementation of the inbound marketing strategy (emailing, content strategy)

 

  • Creation of communication, sales, web medium and content (articles, videos, banners, ebooks, info-graphics…)

 

  • Publications on the website (Wordpress)

 

  • Participation in the organization of events (meetups, webinars, trade fairs…) 

Feel free to ask for some references!

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